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What does it mean to be Millennial and why does it matter?I know at least the members of the general public whom I have spoken to within my own personal networks, even those whom consider themselves ‘up to date with current affairs’, are completely unaware of just how close we are to the reality of an e-government. In fact a number of them seem overwhelmed and “scared” of the overall concept. Demonstration of critical importance of building the confidence of the general public, especially those whom like me fall into the “millennial” generation. As we have grown up as the “always connected” generation, maturing and coming into a world saturated with digital technology and social media (Pew Research Center, 2010). But rather than our intuitive perception that this has ensured our place as the “privileged generation”, these influences and trends may have just hindered our progression in the digital environment more than we widely acknowledge. As our parents struggled with the increasingly open nature of the world we were born into and the processes and structures established and modelled by generations before us, cracked under the pressure of the information age, we learned to ‘cast a wary eye on human nature’ (Pew Research Centre, 2010).
Assumed to be at least in part a result of our saturation with multimedia continuing throughout our lives, we ‘embrace multiple modes of self expression’ (Pew Research Centre, 2010). Labelled with “look at me tendencies” we are significantly more tattooed and pierced than generations before us and despite seemingly sharing the same family focus[3], we don’t seem to be in a hurry to fulfil these priorities[4] and a significant number of us have increasingly returned to our parents homes through recent economic struggles[5]. Which mean it’s a good thing that we get on with our elders, few of us see the gap source of conflict[6].
potential of our personal networks. While we are familiar with the saying “it’s not what you know, it’s who you know”, it has not been the same life lesson for us in many cases as it was experienced by our parents. We consider social technologies & media as largely limited to the social arena. We felt insulted and crossed when our bosses or potential employers went looking for our Facebook profiles, but then when our parents started to add us, well a whole new barrage of concern over privacy settings arose. But can you blame us? Most businesses solved the rise of increased use on SNSs by banning their use in offices (NZ herald ref), then only a few years later, we are being told to build our careers through these same technologies. it is still largely ‘fused into our social lives’ (Pew Research Center, 2010). Unlike the generation under ours, which will never know a reality which didn’t feature digital technology, it seems we are somewhere stuck in between the technically limited and technically enabled; somewhere is an overwhelming swamp of information. In a reality where eight in ten of us sleep with our cell phones next to the bed[7], it is little wonder we struggle with the “hyper-connectivity” of our realities. Jones & Fox (2009) made further considerations into the varied use on online technologies between the generations and their findings supported the concept that it may counter intuitively be in fact the Millennial generation whom who is really limiting the potential for us to experience significant benefits from full integration and acceptance of our digital realities. The found that ‘contrary to the image of Generation Y as the "Net Generation," internet users in their 20s do not dominate every aspect of online life: Generation X is the most likely group to bank, shop, and look for health information online. Boomers are just as likely as Generation Y to make travel reservations online. And even Silent Generation internet users are competitive when it comes to email’ (Jones & Fox, 2009).
By Jess Maher To view graphs, figures I have referenced and my personal notes on this report, please find them as a live document http://wave.google.com/wave/waveref/googlewave.com/w+TFE5ttjyA
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Page Notes
[1] “In weighing their own life priorities, Millennials (like older adults) place parenthood and marriage far above career and financial success. But they aren't rushing to the altar. Just one-in-five Millennials (21%) are married now” (Pew Research Center, 2010).
[2] “in 2006, more than a third of 18 to 29 year old women who gave birth were unmarried. This is a far higher share than was the case in earlier generations” (Pew Research Center, 2010).
[3] ”About one-in-eight older Millennials (ages 22 and older) say they've "boomeranged" back to a parent's home because of the recession.” (Pew Research Center, 2010).
[1] “Most Millennials (61%) in our January 2010 survey say their generation has a unique and distinctive identity. That doesn't make them unusual, however. Roughly two-thirds of Silents, nearly six-in-ten Boomers and about half of Xers feel the same way about their generation. But Millennials have a distinctive reason for feeling distinctive. In response to an open-ended follow-up question, 24% say it's because of their use of technology (Pew Research Center, 2010)
[2] “Yet not belonging does not necessarily mean not believing. Millennials pray about as often as their elders did in their own youth.” (Pew Research Centre, 2010)
[3] “In weighing their own life priorities, Millennials (like older adults) place parenthood and marriage far above career and financial success. But they aren't rushing to the altar. Just one-in-five Millennials (21%) are married now” (Pew Research Center, 2010).
[4] “in 2006, more than a third of 18 to 29 year old women who gave birth were unmarried. This is a far higher share than was the case in earlier generations” (Pew Research Center, 2010).
[5] ”About one-in-eight older Millennials (ages 22 and older) say they've "boomeranged" back to a parent's home because of the recession.” (Pew Research Center, 2010).
[6]“ this modern generation gap is a much more benign affair than the one that cast a shadow over the 1960s. The public says this one is mostly about the different ways that old and young use technology -- and relatively few people see that gap as a source of conflict” (Pew Research Center, 2010, Retrieved from http://pewsocialtrends.org/assets/pdf/millennials-confident-connected-open-to-change.pdf)
[7] Based on reports out of NZ completed by Pew Research Center (2010) “More than eight in ten say they sleep with a sell phone glowing by the bed”